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# The Rock It! Co.: Simple solutions that bring proven results.

## Sitemaps
[XML Sitemap](https://therockitco.com/sitemap_index.xml): Includes all crawlable and indexable pages.

## Posts
- [Choosing the Right City and Venue: What Really Matters for Multi-Day Business Conferences](https://therockitco.com/business/choosing-the-right-city-and-venue-what-really-matters-for-multi-day-business-conferences/): For cities hoping to attract major conferences, understanding what event planners value isn’t just helpful. It’s essential.
- [Rockin’ Events – Rock It! Co. Team Goes ‘All-In’ To Create Events for Corporate Clients](https://therockitco.com/press/rockin-events-rock-it-co-team-goes-all-in-to-create-events-for-corporate-clients/): A name like Rock It! invokes lofty expectations. And Leah Stoudenmire Lawson says her company delivers.
- [Former Solicitor Wilkins Starts New Law Firm](https://therockitco.com/press/former-solicitor-wilkins-starts-new-law-firm/): Just weeks after announcing he was stepping down as the top prosecutor for Greenville and Pickens counties, Walt Wilkins has joined forces with two well-respected Upstate attorneys to launch a new law firm.
- [The Rock It! Co. redesigns website, refreshes brand for Lawson Chiropractic Wellness](https://therockitco.com/marketing/the-rock-it-co-redesigns-website-refreshes-brand-for-lawson-chiropractic-wellness/): One of the region’s premier chiropractic offices got a brand refresh and updated website thanks to the work of The Rock It! Co.
- [KIND of the Upstate surprised by TODAY, nonprofit receives $45,000 ](https://therockitco.com/the-rock-it-co/kind-of-the-upstate-surprised-by-today/): GREENVILLE, S.C. – When Caroline Giguere and Francie Todd woke up two Fridays ago, they knew it was going to be a big day.
- [Seeking Authenticity in the Face of AI](https://therockitco.com/the-rock-it-co/seeking-authenticity-in-the-face-of-ai/): Every brand launch, marketing campaign and social media package I have worked on for the past 25 years has revolved around a client wanting to be seen as authentic.
- [The Rock It! Co.’s Leah Stoudenmire named Woman of Influence](https://therockitco.com/business/the-rock-it-co-s-leah-stoudenmire-named-woman-of-influence/): GREENVILLE, S.C. — Founder and CEO of The Rock It! Co., Leah Stoudenmire, has been named to GSA Business Report’s 2024 Women of Influence list.
- [Women Entreprenuers – Talk Magazine Feature](https://therockitco.com/business/women-entreprenuers-talk-magazine-feature/): “Can I bring you coffee?”
- [Long before Taylor and Travis, there was ‘The Refrigerator’](https://therockitco.com/the-rock-it-co/long-before-taylor-and-travis-there-was-the-refrigerator/): Greenville News: Link to Article
- [Rock Your Reinvention: For High-Achieving Career Women](https://therockitco.com/business/rock-your-reinvention-for-high-achieving-career-women/): Listen to our CEO and Founder, Leah Stoudenmire, as a guest on Karin Freeland's "Rock your Reinvention" podcast. Get ready to dive into Leah's rollercoaster journey – from feeling weighed down in the corporate world to discovering the courage to ask, "Why not start a business?" Join us as we chat about investing in yourself, pursuing your passion, setting goals, and navigating the exciting, albeit imperfect, path of entrepreneurship.
- [The Top 5 Branding Trends for 2023-2024](https://therockitco.com/marketing/the-top-5-branding-trends-for-2023-2024/): As an ever-developing practice with advancements in technology, changing consumer behaviors, and the need for meaningful connections, branding is how many businesses are learning to stay on trend and keep up with their audience. 
- [Using Social Media as an Effective Events Promotion Tool](https://therockitco.com/marketing/using-social-media-as-an-effective-events-promotion-tool/): With social media permeating our lives in our communication and interactions, it’s easier than ever to use it for promotion, paid ads, and more. If you’re organizing a small community gathering or a large-scale event, harnessing the power of social media can boost the reach and overall effectiveness of your event. 
- [Leah Stoudenmire named one of TALK’s 25 Most Beautiful](https://therockitco.com/press/leah-stoudenmire-named-one-of-talks-25-most-beautiful/): Each year, TALK Magazine honors women who have enriched our community, making Greenville better because they are here. We're thrilled to announce that our very own Leah Stoudenmire has been named one of Talk Magazine's 25 Most Beautiful for 2023! To honor her, we are sharing a behind-the-scenes look at the questionnaire TALK requires each recipient to complete; here are Leah's answers:
- [Content Wears the Crown: Long-Form Content is Still King](https://therockitco.com/marketing/content-wears-the-crown-long-form-content-is-still-king/): In this current digital landscape, content marketing acts as the backbone of successful digital marketing by driving engagement, establishing brand authority, and imprinting itself on the hearts and minds of your audience. 
- [The Rock It! Co.’s Stoudenmire joins the board of KIND of the Upstate](https://therockitco.com/press/the-rock-it-co-s-stoudenmire-joins-the-board-of-kind-of-the-upstate/): Leah Stoudenmire has joined the board of KIND of the Upstate, a nonprofit dedicated to educating young children and encouraging them to include others and nurture all forms of differences and disabilities amongst their peers.
- [“5 things I wish someone told me when I first launched my business”](https://therockitco.com/business/5-things-i-wish-someone-told-me-when-i-first-launched-my-business/): Taking the risk to start a company is a feat few are fully equipped for. Any business owner knows that the first few years in business are anything but glamorous. Building a successful business takes time, lessons learned, and most importantly, enormous growth as a business owner. What works and what doesn’t when one starts a new business? What are the valuable lessons learned from the “University of Adversity”? As part of a recent interview with Authority Magazine, Rock It! Co.'s Founder & CEO, Leah Stoudenmire, looked back at her path to business ownership and answered the following question: What are your “5 things I wish someone told me when I first launched my business,” and why? 
- [Unlocking a New Dimension of Customer Engagement: The Rise of Augmented Reality and Virtual Reality](https://therockitco.com/marketing/unlocking-a-new-dimension-of-customer-engagement-the-rise-of-augmented-reality-and-virtual-reality/): Along with technological advancements in AI, the fields of augmented reality (AR) and virtual reality (VR) have skyrocketed in growth and accessibility, transforming the way industries create and put out content. In the past, AR and VR have been largely associated with video games and other forms of entertainment, but now they’re carving out a path in the world of marketing. 
- [Maintaining Our Humanity in the Age of Technological Advancement](https://therockitco.com/marketing/maintaining-our-humanity-in-the-age-of-technological-advancement/): Our world is transforming around us as humans develop new ways of living, discover new historical artifacts, and make technological advancements - especially in artificial intelligence (AI). 
- [Mastering Lead Generation: Understanding the Best Tactics for B2B and B2C](https://therockitco.com/marketing/mastering-lead-generation-understanding-the-best-tactics-for-b2b-and-b2c/): If you operate a business-to-business (B2B) or a business-to-consumer (B2C) company, attracting potential clients into your space and nurturing them into loyal customers is how a business grows and attracts others.
- [Why use social media to recruit young professionals?](https://therockitco.com/press/why-use-social-media-to-recruit-young-professionals/): In today's world, hiring has changed dramatically because of social media. According to a 2023 report from Sprout Social there's an estimated 4.89 Billion social media users worldwide, with the average person bouncing between seven networks. Users spend a total average of 151 minutes per day on social sites. Therefore, meeting people where they are at, can be a beneficial for both possible employees and recruiters and here’s how.
- [The Rock It! Co. Expands to Greenville, SC](https://therockitco.com/press/the-rock-it-co-expands-to-greenville-sc/): GREENVILLE, S.C. – Premier marketing and events agency, The Rock It! Co. is returning to its roots with its expansion to the Upstate this month.
- [What does being on time mean?](https://therockitco.com/press/what-does-being-on-time-mean/): The Rock It! Co.'s Founder & CEO, Leah Stoudenmire, was recently asked about the important topic of being on time. Something she knows a lot about working in the marketing and event business where everything follows a detailed schedule. If someone or something happens to be late, it causes ripples of chaos.
- [iBTR ROCKED Nashville!](https://therockitco.com/events/ibtr-rocked-nashville/):  
- [Five Impactful Marketing Steps](https://therockitco.com/press/five-impactful-marketing-steps/): For many business owners, marketing is complex machine with too many moving parts that defy a one-size-fits-all approach. Marketing is always evolving in ways where once-proven tactics for your business become obsolete before you can say the word "meta," while everyone you know seems to be raving about a new idea that guarantees success, also before you can say "meta."
- [Take Your Event Off the GRID!](https://therockitco.com/events/take-your-event-off-the-grid/): The Rock It! Co. recently teamed up with our long time clients and friends at PlanSource to embark on a week long stay in beautiful Wild Dunes, SC.  Lucky us, we got to keep business close to home and took to the South Carolina coast! Imagine ocean views as far as the eye can see, a salty, light breeze in the air and the sounds of nature all around. The Wild Dunes Resort delivered again! 
- [Entrepreneur At Heart](https://therockitco.com/press/entrepreneur-at-heart/):  
- [A Lowcountry Event at It’s Finest](https://therockitco.com/events/a-lowcountry-event-at-its-finest/): Are you into Five-Star accommodations, world-class resort amenities, award-winning recreational activities, and some of the most respected golf courses in the nation? If so, then you’d probably enjoy staying in Kiawah Island, SC - a coastal escape where the Spanish moss drips from the giant oak trees, and time seems to slow down. It is truly the hidden gem of the south! 
- [Fashion for a Cause](https://therockitco.com/press/fashion-for-a-cause/): Involvement in our community is something The Rock It! Co. holds near and dear to our hearts. We are so honored to have sponsored the 2022 Fearfully & Wonderfully Made Fashion Show at the First Presbyterian Church in Greenville SC. 
- [The RBC Heritage ROCKed!](https://therockitco.com/events/the-rbc-heritage-rocked/): Our guests arrived in style (thanks to Coastal Limousine of Charleston), to the beautiful and accommodating  Montage Palmetto Bluff. We had guests fly in from all over the country to enjoy the perfect weather, networking and culinary excellence at our intimate gathering. 
- [Location, Location, Location!](https://therockitco.com/marketing/location-location-location/): When planning your next meeting or event, selecting the right location is crucial because it can impact who attends your event (attendees and speakers). If your venue is just an okay location or too far away from a transportation hub, then it will limit the number of people who will commit to spending their precious time and money to attend. 
- [Margo Payne Joins The Rock It! Co.](https://therockitco.com/business/margo-payne-joins-the-rock-it-co/): The Rock It! Co., an immersive event production and marketing company for tech and software organizations, is pleased to announce and welcome Margo Payne as Director of Business Development. Payne will be responsible for overseeing the implementation of business objectives among the company's sales and marketing efforts.
- [Tips to ROCK Virtual Event Communications](https://therockitco.com/events/tips-to-rock-virtual-event-communications/): You secured the dates. Locked-in the technology. Signed contracts and secured speakers. But have you thought about how you’re going to communicate with people before, during, and after the event? 
- [Rock It!](https://therockitco.com/business/rock-it/): You know our name (psst! It’s The Rock It! Co.) and maybe you’ve met our team About Us. But do you know why The Rock It! Co. was started or where our name came from? Keep reading to learn!
- [How to Plan a Conference for the Mind](https://therockitco.com/events/how-to-plan-a-conference-for-the-mind/): Uhhh… wait a minute. A conference for the mind? Yes! Let’s talk it through. Your customers and prospects invest a lot of time and money to attend events. They purchase airfare. They reserve hotel rooms. They take time off work. They want and need you to invest in them in return. They want engaging content. They want to make valuable connections. But can they do these things if they’re not energized? No! Brains can only hold a certain capacity of information. Maintaining attendees’ mental energy throughout the conference is key. Or folks will leave you for the bar, spa, or nearest recliner (which is where you can find us after an event wraps!). 
- [Staying Connected and Helping Amid Crisis](https://therockitco.com/events/staying-connected-and-helping-amid-crisis/): COVID-19 is at the front of everyone’s mind. Many businesses like The Rock It! Co. have had to rethink their services and offerings to meet the new environment. While several states are lifting stay at home orders, things continue to change, and many things remain uncertain. Thankfully, our team is safe, and our hearts go out to everyone affected directly or indirectly. 
- [Pump Up the Volume](https://therockitco.com/events/pump-up-the-volume/): In a recent post, we shared tips on planning a conference for the mind and how to structure your event to maintain attendees’ energy⎼like sharing big, thought-provoking ideas at the beginning of the event, weaving in connections, and adding in surprise and delight. Here, we’re going to share another one of our secrets. To keep energy high, transform your event, and take it to the next level, incorporate... music! Research shows music keeps your brain engaged and improves mental alertness and memory. So pump up the volume!
- [How to Plan a Conference for the Body](https://therockitco.com/events/how-to-plan-a-conference-for-the-body/): We let you in on how to plan a conference for the mind. But as you know, to maintain a healthy balance, you need to nurture your mind, body, AND soul. In this post, we’ll talk about planning a conference for the physical self.
- [How to Plan a Conference for the Soul](https://therockitco.com/events/how-to-plan-a-conference-for-the-soul/): At The Rock It! Co., we are always thinking of fun ways to reach attendees beyond engaging content and amazing speakers. What’s something new? Factor in the body, mind and soul!
- [Tips to ROCK Event Communications](https://therockitco.com/events/tips-to-rock-event-communications/): You secured the dates. Locked-in the venue or technology. Signed contracts and secured speakers. But have you thought about how you’re going to communicate with people before, during, and after the event?
- [Giving Back](https://therockitco.com/business/giving-back/): COVID-19 is at the front of everyone’s mind. Many businesses like The Rock It! Co. have had to rethink their services and offerings to meet the new environment. While several states are lifting stay at home orders, things continue to change, and many things remain uncertain. Thankfully, our team is safe, and our hearts go out to everyone affected directly or indirectly.

## Pages
- [Careers](https://therockitco.com/careers/): Learn More
- [ICF Next](https://therockitco.com/our-work/featured-work/icf-next/): The Proof
Check out why our clients love us! Featured Work Testimonials ROCK IT! LIVE ICF Next
Strategy, Marketing, Operations & Production Overview
ICF Next Leadership Summit took place in Annapolis, MD at the hotel Lowe’s. Hosted over 100+ executive leaders worldwide.
Objectives
Bring together leaders of the company to launch a new brand. 2.5 days of content, workshops and networking.
Results
Leaders left energized, motivated, informed and educated. The launch exceeded stakeholders expectations.
- [Snagajob](https://therockitco.com/our-work/featured-work/snagajob/): JASON CONRADVP of Product, Snagajob
- [BTR Summit 2019](https://therockitco.com/our-work/featured-work/btr-summit-2019/): KATE TAYLORPresident & COO, Benefit Technology Resources
- [PlanSource](https://therockitco.com/our-work/featured-work/plansource/): NANCY SANSOMChief Commercial Officer, PlanSource
- [Terms of Use](https://therockitco.com/terms-of-use/): By accessing the website at https://therockitco.com, you are agreeing to be bound by these terms of service, all applicable laws and regulations, and agree that you are responsible for compliance with any applicable local laws. If you do not agree with any of these terms, you are prohibited from using or accessing this site. The materials contained in this website are protected by applicable copyright and trademark law.
- [Privacy Policy](https://therockitco.com/privacy-policy/): Thank you for choosing to be part of our community at The Rock It! Co. ("Company", "we", "us", "our"). We are committed to protecting your personal information and your right to privacy. If you have any questions or concerns about this privacy notice, or our practices with regards to your personal information, please contact us at leah@therockitco.com.
- [Thank You](https://therockitco.com/thank-you/): Thank you!
We’ll send you an exclusive digest of all of the news, resources, and updates you don’t always have time to hunt down, but definitely need to read!
- [Olivia](https://therockitco.com/about-us/olivia/): Olivia has years of design experience in the HR, Marketing and Tech industries. She partners with The Rock It! Co. to develop and enhance branding for events and digital marketing initiatives. Olivia believes a well-developed brand identity, that works with your overall strategy, has the power to captivate an audience and keep them buzzing.
- [Manon](https://therockitco.com/about-us/manon/): As The Rock It! Co.’s producer brain, Manon works with our clients on speaker management (outreach, communications and presentations), creating comprehensive production plans, AV coordination, script writing, LIVE streaming and the list goes on. With over 17+ years’ experience in the tech world and a background in video and digital production – she uses her wide array of skills to ROCK every conference and specialized marketing project!
- [Leah](https://therockitco.com/about-us/leah/): It’s a beautiful thing when passion and work collide. For Leah, this means marketing and technology. With 21+ years in marketing and events- Leah left the corporate world and took a leap of faith to start a new venture- which would become The Rock It! Co. She founded The Rock It! Co. in 2014 based on the principle that there is a positive way to Rock It! (in business and in life)!
- [Blog + News](https://therockitco.com/blog/): Must Reads
Tips and Tools to help you rock life and work Events How We Create Experiences That Drive Return Press Rock It! Co in the News Marketing How to ROCK Your Brand Life How We Navigate This Thing Called ‘Life’ Business Our Favorite Ways to ROCK Business Latest Post Keep Reading All Posts From the blogger
Hey there, It’s me Leah
Oh how it’s a beautiful thing when passion and work collide. For me it’s helping planners, agencies and companies connect with their audiences. And while doing so, promoting positive vibes and good energy stands at the core of our business. Life, your job, and especially events never go as planned. You will hit bumps along the way, but it is how you handle these unforeseen challenges that says a lot about who you are. It’s all in how you rock It! And if we can help just one person by sharing our insights and tools (because we’ve been there and have seen A LOT), well then we’ve accomplished what we’ve set out to do. We are genuinely here to help you, so reach out and let us know what we can do. Let’s Rock It! Together
- [ROCK IT! LIVE](https://therockitco.com/our-work/rock-it-live/): ROCK IT! LIVE
- [Testimonials](https://therockitco.com/our-work/testimonials/): President & COO, BTR
- [Featured Work](https://therockitco.com/our-work/featured-work/): Website
- [Our Work](https://therockitco.com/our-work/): The Proof Check out why our clients love us! Featured Work Testimonials ROCK IT! LIVE
- [Home](https://therockitco.com/): In person / virtual / corporate / meetings / sales incentive trips
- [Services](https://therockitco.com/services/): At Rock It! Co, we understand events are a powerful tool for building brand awareness, engaging in person with customers, and creating wow-factor experiences. We make it happen by:
- [Contact us](https://therockitco.com/contact/): Ready to Chat?
Whether you have questions or are ready to ROCK IT with us, we want to hear from you. Contact Us PhoneThis field is for validation purposes and should be left unchanged.Name* First Last Company*Work Email* Business Phone*I'd like to chat about... Events Marketing Product Launches Other Additional information we need to know. Submit
- [About us](https://therockitco.com/about-us/): It’s simple. We create comprehensive marketing plans and produce events for companies worldwide. We believe there is always a more effective way to do things that will save you time and money as well as drive results. Our clients are our top priority. It will be our #1 goal to help YOU succeed and share your company’s story with the world... mic drop!